If a brand is a cause, the logo is its voice. It is an indispensable part of a business, project or brand, no matter what nature it is. A business logo is the reflection of a brand or a project that makes it stand out in today’s market, which is flooded with new...
Let’s get a few things straight: your logo and your website is not your brand. Your brand is a culmination of the experience, perception and reputation that people have of your services. Branding is the actions taken to build your brand (strategy). And a brand...
