We’re sure that the device you’re reading this blog post on has a logo that carries a certain significance to you, as a buyer, and also to the seller, as a company. The point is, you don’t realize it, but logos are ubiquitous.
These logos influence how you go about your life, which products you prefer, and why. That being said, if you’re an entrepreneur, you’d understand the sheer importance of having a cohesive logo that correctly lays out your company’s character and essence.
But getting the logo right is easier said than done. The solution? Investing in logo design professional services.
The benefit of investing in professional logo services is you don’t have to understand the subtle nuances, and can direct your focus on more productive tasks.
But that’s not for everyone. If you’re someone like us, you’d also want to know the intricacies of logo design; the significance of typography; and how to cohesively tie all the elements together.
And if that sounds like you, you’re in the right spot! In this article, we’d be outlining 5 different logo styles that you, as an entrepreneur, can use to create the perfect logo for your brand.
5 Logo Styles You Must Know
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Pictorial Logos
Pictorial logos, often referred to as brand marks, are graphic elements that reflect the core identity of a brand.
Usually, pictorial logos are based on real objects and are carefully made so that your audience can identify your brand just by looking at them.
If you’re just starting, these types of logos can be a key deciding factor in your brand’s success. But a word of advice: When starting out, add some typography with pictorial logos. That’d help your customers associate the image with your brand.
Want to get a pictorial logo? Then head over to ‘The Logo Boutique’. They offer the best logo design professional services at really good prices.
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Abstract Logos
An abstract logo is just another variation of pictorial logos. The only difference is that these logos carry the abstract form of the real objects than the objects themselves.
The added benefit of abstract logos is that as an entrepreneur, you aren’t restricted; You can mix and match different forms of typography with the abstract forms of objects, creating something unique and out of the box.
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Emblem Logos
Emblems have stood the test of time; from royal stamps to logos. What more? They are still amongst the most preferred logotypes.
There aren’t many elements of an emblem logo, though. These logos just include a vintage-style typeface with a border/container. Despite being text-based, emblem logos are mostly treated as cohesive images.
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Mascot Logos
Ever seen a logo with an image of a certain character, that’s a mascot logo. The characters on a mascot logo are often considered brand ambassadors of the particular brand.
But these logos aren’t for everyone. If you’re running global operations or are planning to increase your customer base across multiple nations, then and only then should you get a mascot logo for your brand.
But it’s difficult to know about the operations in the inception stages of any brand. So, the question arises again: Which type of logo should you go for?
That’s where logo design professional services come into play! Your logo would be the first thing your customer would engage with, and you don’t want to leave a negative first impression. Take the safe bet, and hire professional logo designers today!
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Lettermark Logos
Lettermark logos, commonly referred to as monogram logos, are simply made up using a brand’s Initials. The core advantage of going forward with the lettermark logos is that they are simple, easy to remember, and work well towards conveying your brand’s identity.
However, should you go for a lettermark logo? Well, if you want your customers to call out your brand’s name in an abbreviated version, then it’s the right fit for you.
Making Your Logo
Logos speak a great deal about your brand. Choosing the right elements, typography, and a mindful design can give you the competitive edge you need in today’s fast-paced business environment.
You can use the knowledge in this blog post to create your logo or invest in logo design professional services. The people at ‘The Logo Boutique’ are well-equipped and will help you to test out different variations before finalizing the logo that’ll speak abound about your brand’s identity.
Until next time.