THE LOGOBoutique.com

The Big Dipper, The seven brightest stars of the formal constellation. A great name to play with. The name is a clever combination as delightful as the products the company has to offer.
 
Mouth-watering cookies, biscotti, pretzels, marshmallows all dipped in pure Belgian chocolate. We had everything we needed to create a great logo design. We had a great product, a great name and a great concept.
 
When Rick Orlan, (owner of The Big Chocolate Dipper) entrepreneur with more than 20 years of experience in the gourmet industry and with great knowledge of marketing chose us to design his brand, we were really happy and committed to create a superior image that represents the real quality of the products.
 
We had to use the color of the chocolate, and to complement it we used the burgundy for the slogan, Dipped in chocolate and out of this world TM.
 
We did not go too literal showing the big dipper but instead, we used one big star and we dipped its tip in chocolate. Serif fonts were the right way to go for the name, giving it an upscale, gourmet look and for the slogan we used a cursive font that actually resembles dripped chocolate.
 
We created the entire corporate ID for The Big Chocolate Dipper as well as the ecommerce website. The company will launch at the Fancy food Show in San Francisco in January 17th. We wish you the best of luck.

Try the best chocolate shortbread cookies and oreos dipped in chocolate you will ever taste, visit www.bigchocolatedipper.com

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